ASHEVILLE — Lisa-Gaye Hall stayed away from Black Friday, and, even though the busy mom likes to shop online, she avoided Cyber Monday, too. But just because Hall isn't buying things, doesn't mean she's not writing checks. As part of a way to instill philanthropic purpose in her children's lives, the family divided up $200 Sunday night, with each member responsible for $50 of charitable giving.
On Tuesday, Hall will donate to nine area nonprofits. She is not alone. People around the country will celebrate Giving Tuesday on Dec. 2 by supporting their favorite charitable institutions in lieu of shopping. In a time of increased need, limited resources and ongoing fundraising campaigns, many area nonprofits report the value of Giving Tuesday is more than the money raised. With small fundraising goals, several agencies see the day as a time to remind the public of their value to the community.
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